Navigating Crisis Communication in the Age of Social Media

Posted on Dec. 16, 2023  /  Research  /  Subscribe 0

How should you navigate a crisis in the age of social media? By understanding the overlap between crisis communication and social media, you can become a pro at re-framing any crisis.

The Relevancy of The Modern Hashtag

Posted on Dec. 10, 2023  /  Research  /  Subscribe 0

As an up-and-comer in the PR industry, I have noticed much overlap between social media and PR. With other forms of marketing becoming outdated, digital marketing has become one of the most effective ways to get people to engage with your PR campaigns.

The meaning of Pride Month and the pitfalls of Rainbow Capitalism

Posted on Jun. 27, 2022  /  Research  /  Subscribe 0

Juneteenth… What is it and why do we celebrate it?

Posted on Jun. 17, 2022  /  Research  /  Subscribe 0

Juneteenth is the oldest African American holiday in the U.S.